Serene Koh

Serene Koh

  |  

The concept of externalities, featuring Hello Kitty, “Dear You”, and Maju Forest

  |  

People jaywalk for various reasons, along desire lines that suggest resistance to urban design.

  |  

How do concepts of value differ between owners and re-sellers of scarce goods like the new Royal Pop?

  |  

The way your group splits its food bill reveals much about your particular history, informal rules, and sense of fairness.

  |  

By negotiating our use of shared space directly, while being mindful of others’ needs, we can nurture a compassionate, empathetic society

  |  

You can get your groceries at the wet market, the supermarket, or through delivery apps—and each offers you different information to guide your choice. But information isn't the same as guidance.

  |  

Loyalty programmes and fitness apps rely on the power of streaks and the behaviours they incentivise. Understand them, and use them productively.

  |  

A gift may be an economic decision, but behavioural science reveals the real drivers: signalling, warm-glow, and the social rules that shape how we give.

You’ve successfully subscribed.
Welcome back! You’ve successfully signed in.
Great! You’ve successfully signed up.
Success! Your email is updated.
Your link has expired, please try again.
Success! Check your email for magic link to sign-in.